The world is not flat: Similarities and challenges in entering new markets
Join us at Innovation Stage during Vitalis for an engaging session on how healthtech startups can leverage CO-AX’s Market Access Program to scale internationally.
We will outline similarities and challenges in entering new markets by showcasing real-world cases with our collaborations in USA with UC-Berkeley Deep Tech Lab and Germany with Mediq Innovation and Hannover Health Innovation Space.
The session with highlight how startups have leveraged product-market fit assessments and pilot programs to overcome entry hurdles and shed insights on how structured market access initiatives can accelerate growth and commercialization.
Moderated by Siddhartha Khandelwal
Panelists:
Bowman Heiden, Executive Director at the Tusher Strategic Initiative for Technology Leadership, University of California, Berkeley and Director at the Center for Intellectual Property (CIP)
Jan Wende, Managing Director mediq Innovation experts